A railway company has come up with an unusual way of improving their customer experience. Chiltern Railways have hired a top British sitcom writer to create comedy announcements that customers will hear on their trains. They then went one step further, by hiring TV comedian Tony Robinson to teach the staff how to deliver these new announcements.
Writer Richard Preddy, who wrote the series Green Wing, was hired by the company after research showed that commuters unsurprisingly found their journeys depressing. The new announcements will hopefully soon be putting smiles on commuters' faces on trains between London and Birmingham, as well as at London Marylebone Station. Preddy explained:
"We have all waited for a train or a bus into work as the rain pours down and bustled our way to a seat and I think comedy can help to alleviate that stress. It's important to note that we aren't trying to turn everyone into a comedian. Rather we are hoping to bring out a little more of the staff's personality and humour via their day-to-day announcements and help cheer up the commuters along the way."
